We’ve worked on hundreds of websites over the years, and every week we hear from someone we served in the past. This week we received a call requesting information on SEO services for a new domain a client had setup on Godaddy website builder. They were going to first try Godaddy’s SEO service and get back to us after giving that a chance. I thought it was worth providing some insight into what you’re really buying with a service that’s about $3 per month.
The Godaddy seo tool really only offers 3 things
- Submission – This is a service that is a free tool from the major search engines, and there is no reason to pay a monthly fee for it, hence the low price.
- PayPerClick – If you aren’t familiar with this, we’d be glad to discuss, but for their pricing they cannot have any significant budget at play for you
- Analysis – They will give you a report telling you what you need to do, but you will still have to do it. You can generate a similar report with a free tool online.
I would also note that the website builder tool produces a fairly poorly coded website, something that negatively impact search rankings.
While there is nothing wrong with trying out an affordable tool, website owners should not assume that this will serve as a solution for building a website that can earn and maintain top organic rankings in Google. You will need to invest time into expanding the content on your site to lay the groundwork to compete effectively for valuable keywords.