Archive for August, 2010

Anyone know a fairly easy way to measure the keyword value of the content/text on a specific page (vs. entire site)?
- Sean M. 41 / M / San Francisco, CA

If you mean keyword density, here’s a free tool that gives you the density of all content on a specific page:

seocentro.com/tools/seo/keyword-density.html

CT web design and CT SEO (search engine optimization) company, 3PRIME, LLC, has started a new campaign with CT roofing company EagleRivet.com. The aim of the partnership is to promote the quality roofing services that Eagle Rivet has been offering for over 10 years, from CT solar roofing to top of the line CT roof repair.

3PRIME has been a leader in search engine marketing and website development for over half a decade. Although the partnership is relatively new, it is clear by the strides already made that this will be one of 3PRIME’s most successful Connecticut endeavors.

EagleRivet.com is an user-friendly portal for CT home or business improvement service seekers. Also, it is filled with useful articles and tips about how to pick CT roofing contractors, what makes a roof green, the benefits of going solar. Additionally, all of the services that Eagle Rivet offers, from roof design to landscaping to residential roofing, are explained straightforwardly on their site, helping customers make informed decisions.

3PRIME is committed to utilizing the power of social media engines to tap the revenue potential of its promising union with EagleRivet.com. Company co-owner, Ryan Turner, exclaimed yesterday that, “Joining the forces of one of the best home improvement contractors in the state and one of the most innovative internet marketing companies in the northeast makes us destined for success!”

I’m trying to get ads to perform better on my adwords account. Should I remove keywords from ad groups that have a low quality score?

- Danny S. 26 / M / Myrtle Beach, SC

Quality Score is a function of:

1) Relevance of ad copy to keywords
2) Relevance of landing page to keywords
3) Relevance of landing page to ad copy
4) Quality of landing page

You can improve your qscore by

1) Make tightly focused ad groups with smaller numbers of keywords in each.
2) Make sure your landing page is about the specific keywords your using in ad copy and bids
3) Improve your ad copy to use your keywords and related phrases

what do you mean by a “smaller number of keywords”
- Danny S. 26 / M / Myrtle Beach, SC

For a single ad group, keep your keywords to 7 or less, this enables you to tailor the ad copy to the keywords you’re bidding on.

More N.N Stuff.

http://www.washingtonpost.com/wp-dyn/content/article/2010/08/05/AR2010080502423.html.

WTF!!!!

Google and Verizon are wheelin-and-dealin

Google
and Verizon close to prioritizing Content

just terrible.

I believe I am spending about $2 per click with Google but some of the site is a little confusing and it seems that I might be wasting my money … Is there a good source of information to help learn setting up adwords that you would suggest?

Here’s a couple of sets of results:

adwords+setup+guide+”best+practices”

adwords+setup+guide+”quality+score”

Pay the most attention to google forums and webpages for learning how to navigate the platform.